What can Central and Eastern Europe learn from the World’s Blue Zones?
Europe is ageing. At the same time, many countries are facing interconnected challenges: demographic decline, workforce shortages, increasing care needs, social isolation, regional inequalities, and growing pressure on local communities and public services. In Hungary, demographic trends have reached a historic turning point: as of 2026, there are more people above the age of 45
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Social change making, (self)caring communities and the impact of ÉletPlusz programme
Since 2017, we have been providing training and consultancy services across Hungary, working with municipalities, local communities, and civil society organisations. Our mission is to reshape the narrative around ageing and to support communities in strengthening their local social structures as resilient responses to an increasingly complex polycrisis environment. This work has gained new momentum
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Cooperation between Hekate and Haleon – the ÉletPlusz Programme
The cooperation between Hekate Conscious Ageing Foundation (HCAF) and Haleon, represents a new model of cross-sector collaboration in the field of ageing, self-care, and social awareness. Haleon is a global leader in consumer health, guided by its purpose of delivering better everyday health with humanity, brings science-backed expertise and trusted brands to this partnership. By combining the
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JANOSHIDA2030
JANOSHIDA2030 A Flagship Programme for Age-Friendly and Sustainable Rural Development JANOSHIDA2030 is a long-term, place-based development programme initiated by Conscious Ageing Hungary in strategic partnership with Jánoshida Municipality. The programme responds to the intertwined challenges of demographic ageing, rural sustainability, and social cohesion, while actively building a positive, future-oriented vision for rural life. Designed as
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